Tonight is Hertel Avenue’s first Shop, Rock “n” Stroll event of the season.
Each year, Hertel’s businesses get together to promote eating and shopping on the street, and they do it in a very supportive grassroots manner. It all started off on the Theater Block, but last year we started to see additional businesses on bookend blocks joining the party.
Festivities include food and wine tastings, live entertainment, long hours and store specials. It was Cat Newman (recently opened Essential Home Decor at 1478 Hertel –see here) who mentioned to me the event was taking place today. Cat is anticipating being a part of the growing event series now that she has opened on the street. “They started it on the Theater Block,” Cat told me. “And now other businesses are starting to catch on. It’s a great way to attract new people to the neighborhood, and say “Thank You” to the customers who already support the street. Today most of my block is open until 9pm. We’re very supportive of the effort – the theater block is just one block away. The way I look at it, the more businesses that contribute to the effort, the better. Being new to the street, I’m very excited to be a part of this event series moving forward!”
With so many new businesses opening on Hertel, there is more to see and do than ever. If you have not been to Hertel in a while, this is the perfect opportunity to check out the thriving shopping scene. Plus, the weather looks like it’s going to be perfect for an evening stroll!
Future strolls:
Friday July 26th, 2013
Friday August 30th, 2013
Learn more about the Shop, Rock “n” Stroll event series on Facebook.